Facebook News Feed has long been an excellent place to stalk pals and acquaintances from afar but now the worlds biggest social media is looking to remodel its feed into a destination for news. Facebook is reintroducing Trending Topics, a function that shows the most viral, well-known stories and articles on the site.
The re-designed Trending Topics module is rolling out in the usa, UK, Australia, together with other chosen countries initially. It can be found on the upper right of your News Feed.
Stepping onto Twitter’s ground yet again, Facebook is now displaying just what the world is speaking about on the site. Unlike Twitter, though, Facebook will have a brief explanation of why folks are discussing the topic. Ironically, the quick summaries are almost like tweets on Facebook.
When you click on a specific topic that attracts your fancy, you will be able to look at posts regarding it that folks and pages have shared with you or have published with settings turned on to public. For example, Michael Schumpeter is now popular on Facebook, because of the fragile condition he is in post his skiing mishap. You are able to see posts your pals have written about him, posts pages have made as well as other individuals too.
The impact is essentially exactly like clicking on a hashtag on Facebook. The Twitter connection here is undeniable. Facebook seems intent on going the real-time news way, entering into Twitter’s comfort zone. Previously, Facebook had changed its News Feed algorithm to surface appropriate news tales. Furthermore, it released actions like hashtags and confirmed profiles too. With the trending topics column, Facebook is nearing complete transformation.
Facebook’s attraction with news is also continuing to the New Year, as rumors are rife that the social media is seeking to release a news-aggregation app like Flipboard. The app should certainly be known as Paper and may place focus on news reading with enticing images covering the pages. This popular topics column might be setting the stage for Paper.
One other difference between Facebook’s and Twitter’s trending topics are that you just cannot acquire sponsored trends around the former like you can around the micro-blogging website, but we’re speculating it’s only an issue of time before you are able to. If you’re not seeing the trending column yet, you may want to wait a bit since it’s a phased rollout and will reach all users soon.
Twitter, of course, unveiled their Trends feature (in the left sidebar) long ago. Twitters feature could be adjusted to reflect location or personalized depending on the people you follow.
In the never-ending fight to keep cybercitizens time and attention, social networks will continue to roll out extra features that provide content beyond what their users have initially signed up for.